In this British advert, the usual awkward father-son conversation is turned on its head to convey an important message about prostate health.
The video, by Prostate Cancer U.K., highlights the importance of men being able to talk about their prostates and about prostate cancer. Early detection of prostate cancer can save lives and the more men are aware of the symptoms, the better. The son in the campaign explains that men may start to feel different as they get older and that’s perfectly normal, however, they need to understand that changes in their prostate may not always be good.
The film was used as an advertisement campaign on British television to encourage more men to educate themselves about prostate cancer.
Prostate Cancer News Today is strictly a news and information website about the disease. It does not provide medical advice, diagnosis or treatment. This content is not intended to be a substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of your physician or another qualified health provider with any questions you may have regarding a medical condition. Never disregard professional medical advice or delay in seeking it because of something you have read on this website.